• Bring your vision to life through world-class communications
    Bring your vision to life through world-class communications


Hi I’m Linda Karkafi and my passion is to help leaders like you bring your vision to life through world-class communications.

I spent several years delivering best practice comms strategies to CEOs and Executives in some of Australia’s leading institutions, including CommBank and AMP Capital Investors.

Then in 2015 I decided to explore how I could bring together my expertise in communications and my passion to help people, in a way where I could make a real difference in workplaces across Australia.

The result was Commcentric – a communications consultancy which helps leaders engage their people through employee engagement strategies and world-class communications.

Linda Karkafi, Commcentric founder and Senior Communications Advisor

Regardless of whether your people are physically located in your company office or working from their homes, they need to feel a strong connection to your purpose, strategy and values.

When your people feel engaged, they will feel valued for their contribution and empowered to make a difference. Not only will this create a positive workplace culture for your organisation, it will also enable you to build a sustainable competitive advantage over the long term.

At Commcentric I have the privilege to support leaders, business owners and professionals with communication strategies that engage their people and improve business performance.


My greatest passion, and the reason I founded Commcentric, is to help people. I absolutely love partnering with my clients and helping them foster an organisational culture which supports their vision.

When you engage Commcentric to help out with your communications strategy you are inviting me to the table – a credible expert in the field of communications who is passionate about getting you results, and making your journey along the way a positive one.

I’d love to hear from you, so please get in touch today for a free consultation.

Commcentric's goal is to bring your vision to life

Our tagline at Commcentric is to ‘Bring your vision to life’ and that is precisely the goal of our consulting service.


Research shows that high levels of employee engagement improves productivity, innovation, customer satisfaction and business profitability. That’s why we have developed a practical bootcamp to help you inspire and engage your people in the current landscape.


Invest and our intensive bootcamp sessions to hone your processes and communications

I am committed to helping you engage the hearts and minds of your people through proven communications and employee engagement strategies.


Our in-person and online events will bring your vision to life

An event, whether online or in person, provides a wonderful opportunity to bring your vision to life and create an experience for your people that could resonate with them for years to come.


Commcentric can support you with a range of marketing, design and video and photography experts

Together with my extended team of experts in the area of online marketing, design, video production and photography, I can support you with brilliant communications tools to help you engage and inspire your people.


Commcentric videos will capture your audience and effectively convey your message

We can help you capture an audience and convey your message effectively through videos. We work with our expert partners in video productions to produce high-end videos that will communicate effectively to your people.



Organisations We have worked with



What is culture? Scholars and academics have many things to say about organisational culture and define it in various ways, but in my opinion the best definition is the simplest one – ‘the way we do things around here’. The culture of an organisation is the company’s philosophy in action – it’s what makes a  Continue…

Take your people on the journey

I read an article in the Harvard Business Review (HBR) about leading people into the future by connecting deeply with them in the present. I love this particular quote because it perfectly captures the topic of this blog – here it is: The only visions that take hold are shared visions—and you will create them  Continue…

Turn your dream into a vision

What does communications effectiveness look and feel like in an organisation? In a nutshell, it means that your people know where your company is heading, they know how their role fits into the broader vision of the firm and they are motivated and capable to work towards it. While there are no silver bullets to  Continue…

How to create an inclusive culture?

Every employee deserves to feel part of something bigger, and as leaders it’s our privilege and responsibility to make this a reality every day. “The best leaders are able to bring their people into the future because they engage in the oldest form of research: They observe the human condition” (HBR). To create an inclusive  Continue…

Six tips for leaders transitioning their people back to company offices

With the recent easing of restrictions and the removal of the ‘work from home’ directive, employers are considering how to welcome back more employees into their office spaces. In this article we outline tips for leaders tasked with the role of transitioning their people back into the ‘office’. While some leaders are excited at the  Continue…


I’m sure you would agree that every individual deserves to feel part of a higher purpose. As leaders we have the privilege and responsibility to help our people connect to that greater purpose every day. While our People and Culture initiatives may look different this year, our commitment to engaging our employees needs to be  Continue…


Are you ready to gain momentum?

We’re ready to help you bring your vision to life by engaging the hearts and minds of your people.

Contact us

(02) 8872-8768

Get in touch

Want to learn new, better and different ways to inspire and engage your people in 2022?

Well, we have developed a Communications Bootcamp to help you do just that – to inspire and engage your people like never before.

Our bootcamp will help you get even better at:

• Supporting your people and clients through challenging times
• Cultivating the right culture for your organisation
• Recognising resilience and rewarding excellence
• Opening up dialogues and giving your people a voice
• Empowering your people to achieve inspiring goals together

At the end of the bootcamp you will walk away with a practical 90 Day Action Plan which you can start to implement immediately following the workshop.

Book in for a bootcamp today. We run this Bootcamp for individuals and teams.

Call us on (02) 8872-8768 to schedule a free 20 minute consultation.